Jeff Baskin
Chief Revenue Officer at Eagle Eye
Expert insights
- It’s not just sponsored product ads on a website anymore. The leaders in this space are really utilizing loyalty programs, purchase history, and AI to serve the right offers at ...
- AI is truly getting us to that one to one personalization, which is helping retailers move beyond basic demographic targeting and segmentation and kind of what I’ll call for lac...
- Retail is such a low margin business, any initiative that only boosts top line sales without protecting margin can feel like you’re running faster on a treadmill without getting...