Statistics Database
- 64% of US adults feel inundated by advertising content daily — Shutterstock: Reclaiming Creative ROI: How Cultural Intelligence and Strategic AI Drive Enduring Brand Impact (Shutterstock, 2026)
- There is a 12% gap in marketing investment impact — Shutterstock: Reclaiming Creative ROI: How Cultural Intelligence and Strategic AI Drive Enduring Brand Impact (Shutterstock, 2026)
- 58% of adults believe ads that use emotive content drive trust and engagement — Shutterstock: Reclaiming Creative ROI: How Cultural Intelligence and Strategic AI Drive Enduring Brand Impact (Shutterstock, 2026)
- 100% of marketers rely on behavioral signals such as clicks, opens, and views to infer intent — Cordial: Closing the Intent Divide: Operationalizing Intent in the Age of AI Agents (Cordial, 2026)
- Only 57% of marketers use predictive or AI-driven inputs — Cordial: Closing the Intent Divide: Operationalizing Intent in the Age of AI Agents (Cordial, 2026)
- 21% incorporate contextual cues and 14% emotional data — Cordial: Closing the Intent Divide: Operationalizing Intent in the Age of AI Agents (Cordial, 2026)
- 40% of customers experience revenue loss when intent is misjudged — Cordial: Closing the Intent Divide: Operationalizing Intent in the Age of AI Agents (Cordial, 2026)
- 34% of consumers believe brands truly understand their needs — Cordial: Closing the Intent Divide: Operationalizing Intent in the Age of AI Agents (Cordial, 2026)
- 62% of consumers use retail media platforms — Strategic Imperatives for Retail Media Networks: Driving Performance and Trust (Algolia, 2025)
- 76% of respondents utilize sponsored listings on search pages — Strategic Imperatives for Retail Media Networks: Driving Performance and Trust (Algolia, 2025)
- 78% of respondents reported incorrect ad placements — Strategic Imperatives for Retail Media Networks: Driving Performance and Trust (Algolia, 2025)
- 75% of respondents cited difficulty in calculating ROI for sponsored items — Strategic Imperatives for Retail Media Networks: Driving Performance and Trust (Algolia, 2025)