Nickole Brown
Sr. Consultant at Cella by Randstad Digital
Expert insights
- It’s not one thing, obviously, it’s multiple things. But I think from our leaders, defining what good is. So really, what is that AI or innovation strategy for our organization?
- So many people are looking for AI to improve productivity in the marketing space, but is it really going to when somebody has to validate?
- I think they’re really good at defining when the human comes in, when the AI comes in, and when the human comes back in.
- Does this also get us more to a skills-based organization rather than job titles? Maybe, that’s still such a big transformation in the way we think.
- Our reports show that a lack of in-house expertise is the number one challenge in implementing creative analytics.