Ai Marketing Statistics — Page 2 of 3
- 61% of consumers want creative companies to be open about the AI they use — The High Cost of “Cheap Innovation”: Technological Solutionism, Algorithmic Enshittification, and Unrealistic Representation in Marketing (The Agile Brand Guide, 2026)
- 54% of marketers’ seasonal media budgets are allocated to Performance TV and CTV collectively — tvScientific: Mastering the 2026 Holiday Season: A Strategic Playbook for Enterprise Marketers (tvScientific, 2026)
- 68% of marketers allocate seasonal media budgets to social media, the largest channel share — tvScientific: Mastering the 2026 Holiday Season: A Strategic Playbook for Enterprise Marketers (tvScientific, 2026)
- 81% of marketers plan to run ads on Performance TV during the 2026 holiday season — tvScientific: Mastering the 2026 Holiday Season: A Strategic Playbook for Enterprise Marketers (tvScientific, 2026)
- 71% of marketers have increased their budgets for Performance TV for the 2026 holiday season — tvScientific: Mastering the 2026 Holiday Season: A Strategic Playbook for Enterprise Marketers (tvScientific, 2026)
- 76% of marketers say it is extremely or very critical to reach shoppers before they actively search or compare products — tvScientific: Mastering the 2026 Holiday Season: A Strategic Playbook for Enterprise Marketers (tvScientific, 2026)
- 42% of companies now routinely apply AI in their marketing operations — AI-Driven Marketing Strategy: Adapting Decision-Making for Enterprise Performance (Coupler.io, 2025)
- 16% extend AI's use directly into marketing strategy — AI-Driven Marketing Strategy: Adapting Decision-Making for Enterprise Performance (Coupler.io, 2025)
- 39% of marketers report AI enhances campaign optimization — AI-Driven Marketing Strategy: Adapting Decision-Making for Enterprise Performance (Coupler.io, 2025)
- 25% of respondents identified analytics as their top area for AI implementation — AI-Driven Marketing Strategy: Adapting Decision-Making for Enterprise Performance (Coupler.io, 2025)
- 35% of respondents indicate AI improves predictive analytics and forecasting — AI-Driven Marketing Strategy: Adapting Decision-Making for Enterprise Performance (Coupler.io, 2025)
- Wyoming has 16.9 searches per 100,000 residents, 223.71% higher than the national average of 5.23. — VWO: Understanding AI Marketing Search and Adoption Trends (VWO, 2025)
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