Sean King — Chief Revenue Officer and GM of Media and Entertainment, Veritone

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Mid-tier publishers hold significant value and leverage because more of their content tends to be specialized and is something that is gonna be way more domain specific than a lot of the major publications.

What does Sean King say on The Agile Brand with Greg Kihlström?

Sean King, Chief Revenue Officer and GM of Media and Entertainment, Veritone, says: In this episode of The Agile Brand with Greg Kihlström, Sean King (Chief Revenue Officer and GM of Media and Entertainment at Veritone) discusses how AI-powered search and LLMs are reshaping publishing and SEO. He argues publishers must treat content as structured data, prepare assets for AI intermediaries, pursue partnerships to monetize specialized content, and prioritize ethical, experimental approaches to thrive in an AI-driven distribution landscape.

From: The Agile Brand with Greg Kihlström

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Cite as: Sean King. (2026). On The Agile Brand with Greg Kihlström. Retrieved from https://research.agilebrandguide.com/insights/sean-king-mid-tier-publishers-hold-significant-value-and-leverage-beca

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