Ruth Veloria — Chief Strategy and Customer Officer, University of Phoenix

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The deeper strategic shift is really designing around that working adult, which is who we serve as the primary learner; here at University of Phoenix, that reality really does shape our model.

What does Ruth Veloria say on The Agile Brand with Greg Kihlström?

Ruth Veloria, Chief Strategy and Customer Officer, University of Phoenix, says: This episode features Ruth Veloria, Chief Strategy and Customer Officer at University of Phoenix, discussing how higher education must be redesigned around the needs of working adult learners. Topics include re-architecting institutional operating models for flexibility and workplace relevance, blending data-driven personalization with human support, measuring skills and confidence rather than just graduation, and embedding AI skills across curricula to prepare learners for the modern workforce.

From: The Agile Brand with Greg Kihlström

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Cite as: Ruth Veloria. (2026). On The Agile Brand with Greg Kihlström. Retrieved from https://research.agilebrandguide.com/insights/ruth-veloria-the-deeper-strategic-shift-is-really-designing-around-that-w

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