Ruth Veloria — Chief Strategy and Customer Officer, University of Phoenix
Published:
The center of gravity used to be credentials alone; now it’s credentials plus demonstrable skills, which employers are really looking for, and we have baked AI skills into every single one of our courses so students learn to use those tools while they’re embedded at the school.
What does Ruth Veloria say on The Agile Brand with Greg Kihlström?
Ruth Veloria, Chief Strategy and Customer Officer, University of Phoenix, says: This episode features Ruth Veloria, Chief Strategy and Customer Officer at University of Phoenix, discussing how higher education must be redesigned around the needs of working adult learners. Topics include re-architecting institutional operating models for flexibility and workplace relevance, blending data-driven personalization with human support, measuring skills and confidence rather than just graduation, and embedding AI skills across curricula to prepare learners for the modern workforce.
From: The Agile Brand with Greg Kihlström
Cite as: Ruth Veloria. (2026). On The Agile Brand with Greg Kihlström. Retrieved from https://research.agilebrandguide.com/insights/ruth-veloria-the-center-of-gravity-used-to-be-credentials-alone-now-its