Nitin Mangtani — GM and EVP of Agentforce Commerce, Salesforce
Published:
On-site search has long been a fundamentally blunt instrument, often delivering a grid of products or a 'zero results' page instead of true discovery.
What does Nitin Mangtani say on The Agile Brand with Greg Kihlström?
Nitin Mangtani, GM and EVP of Agentforce Commerce, Salesforce, says: Greg Kihlström interviews Nitin Mangtani, GM and EVP of Agentforce Commerce at Salesforce, about the transformation of on-site search into conversational, agentic commerce. The conversation covers how generative and agentic AI are shifting experiences from rigid keyword matching and 'zero results' pages to personalized, discovery-driven interactions that can reshape customer engagement, growth, and loyalty for brands.
From: The Agile Brand with Greg Kihlström
Cite as: Nitin Mangtani. (2026). On The Agile Brand with Greg Kihlström. Retrieved from https://research.agilebrandguide.com/insights/nitin-mangtani-on-site-search-has-long-been-a-fundamentally-blunt-instrumen