Kevin Wang — Chief Product Officer, Braze
Published:
But it didn’t upend like capitalism. And so retention, engagement, LTV, those things all still matter. This is just another tool which is opening up the methods and the strategies that you can use to drive those metrics that really matter.
What does Kevin Wang say on The Agile Brand with Greg Kihlström?
Kevin Wang, Chief Product Officer, Braze, says: In this episode Kevin Wang, Chief Product Officer at Braze, discusses how AI has shifted product development from surface-level demos to real-world, workflow-integrated experimentation, and argues that platforms must also solve an educational gap to help teams use AI effectively. He emphasizes that core business metrics like retention, engagement, and LTV remain the North Star and that modern leaders must act as strategic conductors, orchestrating human talent and AI agents toward measurable customer value.
From: The Agile Brand with Greg Kihlström
Cite as: Kevin Wang. (2026). On The Agile Brand with Greg Kihlström. Retrieved from https://research.agilebrandguide.com/insights/kevin-wang-but-it-didnt-upend-like-capitalism-and-so-retention-engag