Kathleen Pomento — CMO, ProcureAbility
Published:
One of the things that we lean heavily into is thought leadership…We have really smart people here at ProcureAbility, and they’re thinking about things that either a CPO knows they should be thinking about but she just doesn’t have the time, or we’re thinking about things way ahead of them that they’re like, ‘Yes, I really want to have that conversation because that’s where I need to be.’
What does Kathleen Pomento say on B2B Agility with Greg Kihlström?
Kathleen Pomento, CMO, ProcureAbility, says: In this interview, Kathleen Pomento, CMO of ProcureAbility, explains how procurement should be framed as a strategic value enabler rather than a mere administrative function. She discusses engaging CPOs early, using thought leadership to build credibility, fostering mentorship and advocacy, and maintaining agility through intellectual curiosity and smart risk taking to help procurement deliver long-term organizational value.
From: B2B Agility with Greg Kihlström
Cite as: Kathleen Pomento. (2026). On B2B Agility with Greg Kihlström. Retrieved from https://research.agilebrandguide.com/insights/kathleen-pomento-one-of-the-things-that-we-lean-heavily-into-is-thought-leade