Jessica Shapiro — Chief Marketing Officer, LiveRamp

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AI fluency is no different from any other core professional competency

What does Jessica Shapiro say on Expert Mode (The Agile Brand podcast)?

Jessica Shapiro, Chief Marketing Officer, LiveRamp, says: This interview with LiveRamp CMO Jessica Shapiro explores why AI fluency must be treated as a core performance conversation rather than a morale-building memo. Topics include operationalizing curiosity through scheduled demos and protected build time, practical tooling choices and consolidation, governance caveats for regulated industries, and tying AI skills to recognition, performance reviews, and promotion to make adoption real and sustainable.

From: Expert Mode (The Agile Brand podcast)

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Cite as: Jessica Shapiro. (2026). On Expert Mode (The Agile Brand podcast). Retrieved from https://research.agilebrandguide.com/insights/jessica-shapiro-ai-fluency-is-no-different-from-any-other-core-professional

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