Jenna Kennedy — Senior Director of Client Strategy and PMO, Office of Experience
Published:
I think Shopify Plus did a great job up until the point where we needed, like, extra horsepower for the PIM integration, implementing custom order approval workflow, and we had to do a lot of extra work on the estimated lead time and delivery time messaging through the checkout process.
What does Jenna Kennedy say on The Agile Brand with Greg Kihlström?
Jenna Kennedy, Senior Director of Client Strategy and PMO, Office of Experience, says: This episode examines how Guy Gunter Home (PDI) and Office of Experience rebuilt a hybrid e-commerce platform to serve both B2C shoppers and B2B trade professionals without compromising brand experience. Guests explain reframing audiences into a connected project ecosystem, designing product pages for dual needs, balancing Shopify Plus's native capabilities with custom PIM/ERP integrations, and the operational challenge of delivering real-time inventory and pricing to link online and offline operations.
From: The Agile Brand with Greg Kihlström
Cite as: Jenna Kennedy. (2026). On The Agile Brand with Greg Kihlström. Retrieved from https://research.agilebrandguide.com/insights/jenna-kennedy-i-think-shopify-plus-did-a-great-job-up-until-the-point-wher