Jaxon Repp — Field CTO, Harper
Published:
If a feature slows you down, you’re worse off than when you started. That’s when people come to us—when the excitement fades and the performance cracks show
What does Jaxon Repp say on The Agile Brand with Greg Kihlström?
Jaxon Repp, Field CTO, Harper, says: In this episode, Field CTO Jaxon Repp explains why milliseconds matter for digital experience and business outcomes, arguing that sub‑second speed improvements can translate into millions in revenue. He discusses how composable architectures can introduce hidden latency, recommends moving metric capture and some processing to the back end to reduce client‑side bloat, and warns that prioritizing features over performance erodes conversions, SEO, and customer trust.
From: The Agile Brand with Greg Kihlström
Cite as: Jaxon Repp. (2026). On The Agile Brand with Greg Kihlström. Retrieved from https://research.agilebrandguide.com/insights/jaxon-repp-if-a-feature-slows-you-down-youre-worse-off-than-when-you