Aytekin Tank — Founder & CEO, JotForm
Published:
Many of the things our support team knows are not actually visible in the user guides.
What does Aytekin Tank say on The Agile Brand with Greg Kihlström?
Aytekin Tank, Founder & CEO, JotForm, says: In this episode Greg Kihlström interviews Aytekin Tank, founder and CEO of JotForm, about how an internal experiment to automate form-filling evolved into JotForm AI Agents — an agentic support solution that uses API integrations, RAG, and human-in-the-loop review. Tank explains the product pivot, operational results, the decision to augment rather than replace human support, and the broader implications for marketing and customer experience.
From: The Agile Brand with Greg Kihlström
Cite as: Aytekin Tank. (2026). On The Agile Brand with Greg Kihlström. Retrieved from https://research.agilebrandguide.com/insights/aytekin-tank-many-of-the-things-our-support-team-knows-are-not-actually-v