Women represent 55% of current CMOs compared with 62% representation in the broader marketing workforce, and racial/ethnic representation among CMO starts declined from 22% in 2020 to 16% in partial-year 2026.
Source: Findem: The Evolving CMO Role: Navigating Compressed Tenure and Shifting Mandates — Findem (2026)
Cite as: Findem. (2026). Findem: The Evolving CMO Role: Navigating Compressed Tenure and Shifting Mandates. Retrieved from https://research.agilebrandguide.com/reports/findem/findem-the-evolving-cmo-role-navigating-compressed-tenure-and-shifting-mandates