71% of fans cite ticket prices as a barrier to in-person attendance.
Source: The Harris Poll: The Joy Rematch: Crafting Modern Sports Experiences for Evolving Fan Demands — Harris Poll (2026)
Cite as: Harris Poll. (2026). The Harris Poll: The Joy Rematch: Crafting Modern Sports Experiences for Evolving Fan Demands. Retrieved from https://research.agilebrandguide.com/research/the-harris-poll-the-joy-rematch-crafting-modern-sports-experiences-for-evolving-fan-demands