40% of B2B deals are lost to a "no decision"
Source: Bridging the B2B Credibility Gap: The Strategic Imperative of Creator-Led Content — LinkedIn (2026)
Cite as: LinkedIn. (2026). Bridging the B2B Credibility Gap: The Strategic Imperative of Creator-Led Content. Retrieved from https://research.agilebrandguide.com/research/bridging-the-b2b-credibility-gap-the-strategic-imperative-of-creator-led-content